AVG, the well-known global free security suites has decided to have Mozilla’s former chief executive, Gary Kovacs, be its new commander.
After several months of departing from Mozilla as the CEO, Kovacs came to AVG. J.R. Smith, AVG’s previous CEO shifted to a more advisory position with the company this past March. This was decided after 6 years of leading AVG through out the enormous user adoption of its main product, AVG Anti-Virus Free.
“AVG has an established customer base: 150 million users. It really has the trust architecture to protect people,” Kovacs said
Though Kovacs expertise lie as a mobile guy, a mixture of mobile development and internet growth are another reason why he gravitated towards AVG.
“It took 22 years to get the first 2.5 billion people on the Web,its an incredible pace. What’s more magical is that the next 2.5 billion are coming online in the next five years. More and more of us are going to put ourselves online in little bread crumbs here and there,” he said. “We have locks for our doors, but not for the Web.”
AVG isn’t just on smartphones and desktops but on cars too. A recent agreement was signed with Renault, a European car manufacturer. The targets of AVG aren’t far from what Mozilla is aiming at although one company is publicly held and the is non-profit. Gary Kovacs is still part of the board of directors at Mozilla.
“Mozilla had a strong mission that drove investments and product development. All the major platforms that people will publish themselves online with, we will support. The vision of AVG is to simplify ourselves online and protect ourselves,” he said.
“In our mission to empower the next 2 billion Web users, we’ve made great advances in desktop and mobile and in our ability to lead at the pace of the market,” he said. “With this solid foundation and a strong team in place, this is the right time for me to announce the transition plan and a vote of confidence in the abilities of the leadership team.”
It was because of Kovacs that Firefox, Mozilla’s signature product regained it self with the users. Prior to Kovacs, Firefox was losing to its competition the MS Internet Explorer & with Google’s Chrome establishing in 2008 Firefox further lost its appeal. Users were more attracted to its minimalist interface and speed.
During Kovacs years Firefox started sending out updates more rapidly. Firefox OS, a mobile operating system version was completed, it hit the markets last month.
The future for Kovacs isn’t something that he isn’t used to. There is on going fight between AVG and its 150 million active customers versus Avast and Avira over dominance.
Microsoft Security Essentials is hitting sky high with its user adoption charts and other products like Zone Alarm and Panda have created inroads into the free antivirus field.
“The challenge is building a product that works in a consistent manner, no matter what platform you port that to,” Kovacs explained.
Although, Kovacs time with Mozilla will come in handy but as the security market is moving towards protecting privacy all the while preventing Malware, AVG may not have an easy future.